The Math Behind SaaS Startup Customer Lifetime Value

Very slick approach to improving the CAC metric if the company has the sales data for it.  We would also apply gross margin percent to ACV.

http://techcrunch.com/2015/08/28/the-math-behind-saas-startup-valuation/

16 Startup Metrics

http://nuzzel.com/sharedstory/08212015/a16z/16_startup_metrics?utm_medium=email&utm_source=app&utm_campaign=digest